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Hi. This is possibly the longest t-shirt description in history of t-shirts but there's no way around it. My name is Ola Omami and I'm the head creative of OMAMImini. My daughter came back from school on the first day of 3rd grade and said she loved her new class and her new teacher. She said this new teacher lets them sit anywhere they want and that the most important rule they have in class is “don’t die”. Like whatever you do, be respectful, be responsible, and don’t die.
Isn’t it a genius idea? We all have these days. When “don’t die” should be the only thing on our to-do list. When that’s the best we can do and it’s enough. When we deserve a reward for making it happen. When we could use a reminder to do just that.
OMAMImini teamed up with the most talented graphic designer and artist Dmitry Kavka to create this gently encouraging and cautiously optimistic capsule collection. Wear it to share the message with everyone around you or as an act of self care because motivational posters don’t really work.
Oh, and by the way, the story about this rule proved to be a complete bogus.