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Our SS19 collection centers around the contemporary eclectic aesthetic of Tokyo, presenting clean, relaxed silhouettes with overall laid-back yet polished look.
Embracing the palette of indigo, light blue, and grey, this collection was inspired by the minimal and unassuming yet sophisticated everyday attire of the Japanese mainstream street fashion. Wearable and fun, it features washed chambray shirtdresses, linen blend windowpane trousers, and oversized t-shirts with statement prints (you might need to know that すごい — means “awesome”).
Our prints and patterns take cues from neatly packed street food, Japanese school kids navigating Tokyo's subway with their red “Randoseru” backpacks, and Hokusai’s iconic Great Wave.
Black Label, the capsule for special occasions, represents the same concept and can be easily mixed with more casual pieces or styled in matching ensembles for upscale outfits.
Women’s boxy tee dresses have been added by popular demand to create “mommy & me” family looks. Although not always identical to the kids’ items, these pieces use similar shapes, colors, or prints.
SEE SS19 LOOKBOOK / LINESHEET / PURCHASE ORDER (PDF)